90% of major publishers indicate research study visibility and survey invite coordination are their primary operational concern.

BY USING A PROTECTED SAFECOUNT RESEARCH COOKIE, Veranda is able to deliver on the promise made to consumers to protect their privacy and maintain a positive user experience, as well as give publishers more control.

Safecount VERANDA™

We're witnessing a scramble within the research community to guarantee high sample sizes while relying on a highly saturated web environment for that sample. Some companies force publishers to provide thousands of respondents to meet their high cell size needs when that might not be necessary.

Other companies field surveys that average 40+ minutes in length, fostering a poor user experience and consumes online respondents at rates that far outstrip supply.

There can be numerous survey invites which are spawned to your audience at any time without control or communication. What systems do you have to ensure that users don't see more than 1 invite at a time?

Why can't a system actually coordinate website recruitment protocol and rules for all of their research, regardless of the research company commissioning that study?

Safecount VERANDA has NO "favored nation" and is an open survey recruitment platform that enables research from EVERY company while limiting cost to publishers, or elminating it completely.

Veranda Screenshot:

Your internal stuides.

Other Research Companies

What specifically will VERANDA help you with as a publisher?

• ANY research study – internal or external can be run through your nodes
  
• Elimination of Control inventory, trafficking time and associated costs for all content-targeted media for DL surveys
  
• Switchboard system that intelligently routes users to survey they are most qualified to take
  
• One-Time setup of tags. Once they are in place there is little or no work to be done
  
• More efficient, disciplined sampling
  
• Recruitment can be evenly spread over time
  
• Maintain leadership position in the market – many sites are moving to Node recruitment